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The Sign Research Foundation webinar series Urban Wayfinding Planning and Implementation this week features studio co-founder Keith Helmetag, includes the leading trends that currently impact wayfinding in cities.
Focused on wayfinding design, this session looks at trends like the expansion of trail and regional park projects, digital technologies, and multi-modal expansion in a time where cities are undertaking large structural changes. The lecture also features Adrian Bell, Planning Director at Applied Wayfinding.
Taking place on Wednesday, August 12, at 2:00 pm ET, the lecture is second in a series related to the recently published Urban Wayfinding Planning and Implementation Manual about developing wayfinding programs that enhance brands and reinforce key destinations.