A history brochure, map and poster all in one for a celebrated American cultural region.
C&G Partners designed a lively, history-filled map to promote tourism (and heady exploring) on the legendary Appalachian Trail for the Appalachian Regional Commission (ARC). The printed piece serves multiple purposes: it is an illustrated brochure, but also folds out into a highly detailed map, then flips to become an attention-grabbing poster at the various district offices of the Commission.